Travel runs on people who love the places they share. This program gives every role — operator, guide, advisor, shore-excursion provider — the skills to protect those places and grow the business built on them.
Some of the organizations we’ve worked with.
By role
Pick the role closest to your job — your training is built around it.
I run the operation
Itineraries, suppliers, teams, the business behind every experience. When you lead with sustainability, the whole operation follows.
Sustainability 101 for Tour Operators
Operator bundle: this course + Applied Sustainability for Business (the full 14-module program) for $690 ($839 value). Specialty layers: Shore Excursions (+$149), Innovation for Sustainable Tourism (+$149).
Enroll your teamI lead the experience
The story at the viewpoint, the respect shown to a place, the way a group falls in love with a destination. This course makes sustainability part of your craft, in the field.
Sustainable Tours: A Guide for Guides
Optional add-on: Sustainable Shore Excursions (+$149) — pair it if you lead shore or cruise excursions. A natural specialty bundle.
Enroll your teamI sell & advise
Travelers trust you with their most valuable weeks of the year. Recommend responsible travel with authority — and turn sustainability into the reason clients choose you.
Sustainable Travel Advisors
Want the deeper operational picture too? Add Applied Sustainability for Business ($690) — optional, not required for the advisor role.
Enroll your teamI run shore & cruise experiences
Six hours in port — you make them unforgettable. Major cruise lines increasingly give preferential treatment to GSTC-certified excursion partners; this course starts that readiness.
Sustainable Shore Excursions
Run the wider operation too? Add Applied Sustainability for Business ($690) for full operational depth — or pair with A Guide for Guides (+$149) for frontline delivery.
Enroll your teamThe foundation
Every role course is a fast, focused ~45-minute layer for the day-to-day. Applied Sustainability for Business — 14 modules, $690 per team member — is the company-wide foundation it sits on.
The foundation
Applied Sustainability for Business
The complete cross-sector program — carbon, energy, water, waste, governance and reporting, across 14 modules in one program. Templates and checklists included, built to be applied the same week.
Why it’s built this way
Everyone in travel needs sustainability — but not the same slice of it. Matching the training to the role is what makes it stick.
A guide isn't sent through procurement and reporting modules they'll never use; an advisor isn't drowned in operations.
Every version is built on the same GSTC-aligned foundation, so a whole company speaks one language across roles.
Shore excursions has a dedicated track for cruise-facing providers — and specialty add-ons layer on only for the people who run them.
Certificate
Every course earns a certificate of completion, with content aligned to the GSTC standard the travel industry already uses. Independent training built to that standard — not a third-party-issued certification.
The standard the travel industry is already measured against.
Outputs map to the disclosure frameworks operators report to investors with.
What learners say
Sustainable Shore Excursions
Very complete, informative and clear. I really enjoyed it and it got me thinking about excursions that meet the criteria.
A Guide for Guides
Improve care of places where sustainable tourism is practiced and of local communities — making the planet a place with opportunities for everyone.
Sustainable Spaces
All complete. Hard to start big, but little by little — even turning off the lights when you leave a room — is a good start!
Energy
Sustainability, visitor experience, and responsible tourism are the most relevant topics — they add value to operations and improve the visitor experience.
Energy
Excellent — the methods for creating and using renewable energy in the tourism industry.
A Guide for Guides
The content is perfect for understanding balance — not only with the environment, but also in team relationships. Timely and relevant.
Questions
Pick by role — each person takes the course built around their job. You can mix roles in one checkout, and the price per person drops from 5 seats.
The content is GSTC-aligned and builds readiness, but the certificate is our own certificate of completion — not a GSTC certification, which a third party issues.
Yes — assign a different role course to each person in one checkout. Same standard underneath, the right depth for each job.
The operator bundle pairs the ~45-minute role layer with the 14-module foundation for $690 ($839 value) — the role course alone, plus full operational depth.
Yes — every travel course is available in English and Spanish.
Per team member · team discounts from 5 seats.